National Alliance on Mental Illness
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(800) 950-NAMI; firstname.lastname@example.org
Microsite Manager UpdateAugust 16, 2007
In this issue:
New E-Join program allows members to join online
As many of you know by now, during the 2007 NAMI National Convention in June, the E-Join program was launched.
E-Join is a program that allows visitors to the NAMI Web site to join NAMI at the local, state, and national level online and pay a flat $35 dues rate with their credit card. Best of all, NAMI national does not keep any of the dues for members who join online, but passes all the money to the state, to then be shared with the local affiliate.
The reason for launching E-Join was fairly simple: the NAMI Web site receives over 12,000 unique visitors each day, and less than 5% are NAMI members. So there is a tremendous opportunity for gaining new members online.
Already, the results are positive. In less than two months, over 700 members have joined online, and a third of all NAMI affiliates have gained new members as a result.
Adding E-join to your microsite
If you would like to direct visitors from your Web site to join NAMI online, you may now do so. The easiest way is to create a link from your microsite to the general "Join" page on the NAMI site, where visitors will find instructions on how to join. Here's how:
Please keep in mind that linking to E-Join from your microsite is optional. We recognize that many states and affiliates have their own membership policies and procedures, and that E-Join may not be a good substitute in all cases. Also, E-Join is a means for new members to join. At this time, it is not a means for existing members to renew. You should continue to include information on your Web site about how current members can renew.
Finally, "E-Join" is NAMI's internal terminology for this program, so you won't find reference to E-Join on the actual site. All references are simply to "Register and Join" or "Join".
For questions about adding E-Join to your microsite, please use the Microsite Support discussion group.
Your listing on the NAMI.org site
One of the most visited areas on the NAMI.org site is the area that lists contact information for state and local NAMIs. This is found under the "Find Support" menu as "State and Local NAMIs" and in the left-hand navigation of every page as "State and Local NAMIs". The direct link is www.nami.org/local.
It is critical that your state or local organization keep this information current so that the Web visitors who are looking for you can find you.
Take a moment to visit this area now and look at the information listed for your organization. Is it correct and up-to-date? And is your Web site address listed there? You've worked hard on your microsite, so be sure visitors to the NAMI Web site can find it.
If any corrections or additions need to be made, these can be made directly through the Webmembership system (the system many states and affiliates use for managing membership records), or you can e-mail your changes to email@example.com.
Top 10 Microsites, July 2007:
Welcome newest microsites!:
Share your ideas!
Have a great idea that you would like to share with other microsite managers? Post it to the Microsite Support discussion group! Access the discussion group from the main Microsite Manager screen. This is also the place to post your questions or suggestions.