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WEB AND SCREEN-BASED PROJECTS

For users who are designing for the Web, for slide presentations, or for other screen-based projects, here are the colors and fonts to be used to maintain the NAMI brand.


EXAMPLES

 Image                  Image


FONTS

Image

The Arial and Times font families may be used. Two additional fonts that may also be used are:

Berkeley Family (mainly used for body copy)

Franklin Gothic Family (mainly used for headlines)

Image

If you do not have these fonts, there are two options.

Option 1:

Go to http://www.adobe.com/type to purchase these fonts.

To get Berkeley: Go to “B” and pick the Berkeley font that you want to purchase.

To get Franklin Gothic: Go to “F” and pick the Franklin Gothic font that you want to purchase.

NOTE: It is often more cost-effective to purchase the full package for each font family.

 

Option 2:

The Arial Font Family can be used in place of Franklin Gothic. Arial is installed on all PC computers and is a universally accepted Internet browser default font.

The Times Font Family can be used in place of Berkeley. Times is installed on all PC computers and is a universally accepted Internet browser default font.


COLORS

The three colors of the NAMI brand are listed below. A CMYK build, RGB build, and pantone equivalent for each color is provided.

NAMI Gold      
      PMS 1245
      7C, 35M, 100Y, 13K
      184R, 144G, 32B

NAMI Blue: 
      Reflex blue
      100C, 82M, 0Y, 2K
      0R, 37G, 155B

NAMI Yellow:
      PMS 116
      0C, 12M, 100Y, 0K
      242R, 204G, 7B

Image


OTHER SPECIAL GRAPHICS

Users of NAMI departmental and other specialized graphics click here.

  • Here are other NAMI brand graphics, including NAMIWalks, Iris Circle, and Peer-to-Peer.

 


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