Cause-related Giving

When you make purchases through companies who partner with NAMI, a portion of your purchase supports our cause.

Here are NAMI’s current cause-related partnerships:


When you do your online shopping at, up to 8 percent of your qualifying purchases are automatically donated to NAMI at no extra cost to you. (Note: Exempt items include digital downloads, kindle books, apps, third-party products and service plans.)

Visit and start shopping!

Or designate NAMI as your charity of choice through Amazon’s Smile Program.

AWE Alive Empowered

This fine jewelry company celebrates the triumphs of all individuals. Gifting AWE says: “I'm in AWE of you.” Wearing AWE says: “I'm alive and empowered.” All AWE pieces are made from the finest precious metals and are made to last a lifetime, like AWE's Statement Gift Pack featuring a diamond signet ring and cursive AWE gold necklace.

Select “NAMI” at check-out and 20% of your purchase will be donated to NAMI, resulting in a minimim contribution of $5,000. Items are priced from $75-$280. Celebrate love and life with these stunning pieces from AWE 's jewelry collection.


Inside a Cheerbox are four amazing items the company calls “Happiness Tools:” a Gratitude Jar, a Notebook of Positive Aspects and two other items that are specially hand-crafted and personalized to the recipient’s likes and/or situation. It’s a surprise that will uplift, motivate and inspire those who receive it.

No two cheerboxes are alike—each is customized based on occasion and need. Check out their gift options too. Cheerbox is a NAMI partner and a percentage of Cheerbox proceeds support NAMI’s charitable work. Each box costs $59 including shipping. Cheerbox will make a $5,000 contribution to NAMI in support of our mission.


Slickdeals, the Web's largest deal and coupon community, now offers NAMI as an option to give to with their Slickdeals Gives Back program. You can register for free, select NAMI as your designated nonprofit and start shopping! All your shopping activity earns us points and you'll earn double points for us when you shop at our bonus stores: Amazon, Target and Macy's. Get started today by visiting Slickdeals Gives Back

Evite Donations

When using online invitations to invite family and friends to events or parties you host, you can encourage attendees to donate to NAMI in lieu of gifts or flowers. Websites like Evite make it easy for attendees to donate when they RSVP. Learn more about using online invitations for donations.