CureStigma PSA

CureStigma addresses the cultural and individual impact of stigma on how we approach mental health and strive to do better about how we internalize and spread stigma between each other. 

Why this cause is important: One in 5 Americans is affected by mental health conditions. Stigma is toxic to their mental health because it creates an environment of shame, fear and silence that prevents many people from seeking help and treatment. The perception of mental illness won’t change unless we act to change it.

Campaign manifesto: There’s a virus spreading across America. It harms the 1 in 5 Americans affected by mental health conditions. It shames them into silence. It prevents them from seeking help. And in some cases, it takes lives. What virus are we talking about? It’s stigma. Stigma against people with mental health conditions. But there’s good news. Stigma is 100% curable. Compassion, empathy and understanding are the antidote. Your voice can spread the cure. Join NAMI, the National Alliance on Mental Illness. Together we can #CureStigma.

60 Seconds

30 Seconds

15 Seconds

Cure Stigma Audio

Download the 30 Seconds (MP3) or 15 Seconds (MP3) PSA audio files for use on radio, podcasts or in other audio presentation formats.


Download the TV and broadcast ready 15 and 30 second spot Cure Stigma videos.

NAMI Ambassadors and the CureStigma PSA

Cure Stigma PSA - Behind the Scenes Group Photo The Canvas Motion Pictures crew on set.

Ten NAMI Ambassadors contributed their time and talent to the CureStigma PSA. Filmed in Los Angeles at Underground Studios by Canvas Motion Pictures, Inc., the NAMI PSA is unique in that all of the Ambassadors themselves live with a mental health condition.

NAMI is grateful to Canvas Motion Pictures and each of the Ambassadors for their dedication and work on this project.

  • Utkarsh Ambdukar Actor, social influencer, singer, TV show The Mindy Project, film Pitch Perfect, upcoming Muppet Movie
  • Andrea Barber Actress, Netflix-TV show Fuller House
  • Maurice Bernard Actor, TV show General Hospital on ABC
  • Corinne Foxx Model, actress, TV show Shazaam on Fox-TV in 2018
  • Clark Gregg Actor, director, writer, TV show Agents of S.H.I.E.L.D, Marvel films                        
  • Jamie Gray Hyder Actress, TV shows True Blood, Graceland and long list of TV credits
  • April Mendez Former WWE star, social influencer, author, NYT bestseller of Crazy is my Super Power                         
  • Sonya Nichols Women’s American Basketball Association
  • Mauro Ranollo Showtime Sports, international entertainer as the voice of boxing
  • Jay Stolar Singer, song writer, social influencer